HALF OF MOBILE PHONES MAY PLAY MUSIC IN THREE YEARS

Here's some good news for consumers who love to listening to music on their handsets. According to news.com, a research market report from MultiMedia Intelligence predicts that in three years, half of mobile phones will be able to play music. In the report, a music phone was defined as a mobile phone that is capable of playing music files and is equipped with a memory card slot.

The research also reveals that consumers prefer music phones than ordinary portable music players. In fact, 500 million music phones were shipped last year, besting the number of shipped portable music players by around 300 million units.

One of the factors that make the MultiMedia Intelligence prediction probable is the marketability of music. Consumers love music and a device that is capable of playing music files has a distinct advantage against non-music playing handsets. Music-playing capability has great potential in terms of encouraging consumers to purchase mobile phones. Hence, mobile phone manufacturers and carriers are expected to include music in their marketing plans and strategies.