LG RUMOR2: HEIDI KLUM’S RUMOROUS FASHION PHONE

After releasing LG Rumor last year, LG gathered up all the consumers’ feedback and decided to release the much improved version of the said phone. Hence, LG Rumor2 was born.

To surpass all the rumors that LG Rumor made upon its release, LG summoned fashion icon Heidi Klum to be the style ambassador of LG Rumor2. I must say they have a great choice. Heidi is fit to be the style ambassador of such a truly dashing phone. In addition to Heidi’s appearance on LG Rumor2 various ads, she also designed five backplates and skins for the phone.

Undeniably, her masterpieces really expressed her own fashion style and individuality, achieving LG Rumor2 main objective. According to Ehtisham Rabbani (VP of product strategy and marketing, LG Mobile Phones), "Our partnership with Heidi Klum is an indication of LG's leadership in style and self expression. We are delighted to have Heidi share her vision and creative input. Rumor2 is not about a one-style-fits-all approach, but about individual style."

From left to right: Chaos, Delicate, Iris, Still

Flutter

Apart from the backplate customization, this fashion phone had some upgrade features of its forerunner. Though LG Rumor and LG Rumor2 look alike when positioned next to each other, the latest version is a little bigger and heavier. At one glance, you’ll also note that the skin of LG Rumor2 is dominantly black but shiner in contrast to LG Rumor’s skin. An added resolution (240x320 pixels) was also included in the Rumor2’s display for intense and lively color as well as sharp graphics.  Unlike the old Rumor, Rumor2’s keyboard has four rows because some helpful keys were added such as arrow keys for navigation, a key for question mark and period, and a smiley key to add exciting expression to your emails and text messages. Last but not the least, the best feature of LG Rumor2 is supports Microsoft Outlook and Lotus Notes Client email.

Back to the main topic, a party called as the LG Rumorous Night was held on April 28, 2009 to promote this new flagship of LG. Stars gathered together in Andaz Hotel at CA to celebrate the freedom of expression with style. Heidi Klum, Christina Aguilera, Vanessa Hudgens, Ashley Tisdale, Jennifer Love Hewitt, Jamie Kennedy, Anna Faris, Peter Facinelli, Rosario Dawson, David Spade, January Jones, Christian Siriano and many more were spotted during the party. To go with the flow, the celebrities were ornamented with custom Tattooed Steel bracelets that featured the signature butterfly design.

There’s more! If you are planning to buy this fashion phone, Sprint offers an affordable Everything Messaging Plan that will let you take advantage of the phone’s messaging features at a great value. You can also design you own backplate via LG Rumor2 website.