NEW TWITTER SERVICE USING TEXT MESSAGING TO HELP ADVERTISERS CONNECT WITH CONSUMERS

As if following a company on twitter wasn't easy enough....it just got even easier! Now companies are making it ridiculously easy to follow them on Twitter by allowing individuals the option to send a tect message to a short code. The new service is being called "Text-to-Twitter advertising" by its creater, 4Info, and can be used by both publishers and advertisers who want users to sign-up for their Twitter feeds via SMS.

 4INFO says the service works fairly easily because most people have already registered their phone number with Twitter, so it can associate the text message with the person’s Twitter account. If a user doesn’t have a Twitter account, or hasn’t registered their phone number yet, Twitter can confirm the phone number or create an account via SMS.

To get an idea of how it works, send a text message to 44636 (4INFO) with the word “TWEET” in the message.

4Info says they already have one large advertiser signed up for the new service.